Privacy Policy

Privacy Policy

Effective Date: May 2025
Last Updated: May 2025

The Dad Optimization Project (“we,” “our,” or “us”) values your privacy. This Privacy Policy outlines how we collect, use, and protect your personal information when you interact with our website, coaching programs, community, and digital tools.

1. Information We Collect

We collect the following types of personal information:

  • Name and email address (via opt-in forms)

  • Preferences or goals submitted through coaching intake forms

  • Analytics related to site usage and engagement

We do not collect or store sensitive medical, financial, or personal identification information through this site.

2. How We Use Your Information

We use your information to:

  • Provide access to free resources and downloadable content (The Vault)

  • Communicate coaching updates, offers, and educational content

  • Personalize your experience with our email list and Circle community

  • Monitor and improve our website, content, and program delivery

3. Email Communication

By signing up for our Vault, challenges, waitlists, or coaching updates, you consent to receive periodic emails from The Dad Optimization Project.
You may unsubscribe at any time using the link provided in every email.

4. Third-Party Services

We use third-party platforms to deliver services, including:

  • MailerLite (email marketing and automations)

  • Squarespace (website hosting)

  • Paperbell (coaching platform)

  • Circle (community access)

  • That Clean Life and MacroFactor (nutrition and data integration tools)

These services may collect data as governed by their own privacy policies.

5. Cookies & Analytics

We may use cookies and similar technologies to understand website traffic and optimize user experience. By using the site, you consent to this use.

6. Your Data Rights

You may request to:

  • View, update, or delete the information we hold about you

  • Unsubscribe from our communications at any time

7. External Links

Our website and emails may contain links to external websites. We are not responsible for the content, accuracy, or privacy practices of those third-party sites.

8. Policy Updates

This Privacy Policy may be updated from time to time. Any changes will be posted on this page with an updated effective date. Continued use of our website and services indicates your acceptance of the current version.

9. Contact

If you have questions about this Privacy Policy, you may contact us at:
don@thedadoptimizationproject.com